Prosenjit Chatterjee to host Bengali KBC on Colors Bangla
The show's Bengali version, as “Ke Hobe Banglar Kotipoti”, makes a comeback after seven years
Colors Bangla will air “Ke Hobe Banglar Kotipoti” – the Bengali version of the popular quiz game show Kaun Banega Crorepati (KBC).
Produced by Big Synergy Media Limited, this game show is also popular around the globe as ‘Who Wants to be a Millionaire’ and is fondly known in India as KBC. Its Bangla version will premiere on 16 July 2018, every Monday to Friday at 9.00 pm on Colors Bangla.
Taking the reigns as Host will be Bengali Cinema’s superstar, Prosenjit Chatterjee, a National award–winning actor. ‘Ke Hobe Banglar Kotipoti's' auditions have been conducted in various cities such as Kolkata, Malda, Siliguri, Kharagpur, Durgapur, Howrah.
After having successfully adapted the show previously in the Marathi language, Ravish Kumar, Head – Regional Entertainment, Viacom18, said, “The regional entertainment market is extremely dynamic in nature and the viewer appetite for quality content is fast increasing. KBC Bangla, with its superior production value will be a visual treat while the very format allows everyday Bengalis to turn extraordinary by harnessing their aptitude. In Prosenjit we have the quintessential Bengali host with the right mix of intellectual appeal and grandeur. I am confident of KBC working both as a show and dialling up Colors Bangla’s share in the discerning Bengali market.”
Speaking about the launch and impact, Rahul Chakravarti, Business Head - Colors Bangla & Odia, said, “We are upping the ante on our content line-up this year and a marquee show like KBC is a step in that direction. The show has been a massive hit worldwide and has been widely appreciated for its edutainment content. Bengalis are known for their wealth of knowledge and now is the time for them to showcase their talent to the world. Every question counts and contestants will have to apply strategy and carefully progress while weighing the risks they’re willing to take. We welcome Prosenjit onboard as the Host and Presenter of the very first season of the show on Colors Bangla. Prosenjit is a phenomenon across Bengal and I’m sure his enthusiasm will make all Bengali viewers believe in the opportunity to transform their life through this remarkable show.”
Superstar Prosenjit Chatterjee said, “KBC is a reckoned format that has taken India by storm and I have always considered this show as an inspiring platform that drives individuals to relentlessly follow their dreams. This show will give them an opportunity to showcase their intellect while winning a sizeable amount of money. As the host and their advisor, I’m looking forward to help viewers play this iconic game and hopefully witness a few Crorepatis during the course of the show."
Siddhartha Basu, Creative Producer, Big Synergy Media Limited, added, “Bengal is a fertile ground for a knowledge show with huge human-interest values, and the knowledgeable Bengali, a platform like Colors Bangla and an empathetic star host like Prosenjit make for a great fit for the show. It’s not only a life-changing opportunity for contestants, but also makes for great engagement and interactivity for viewers, as we’ve found in numerous language versions that Big Synergy has produced in different parts of the country. I’m excited about the prospects of the show, and hope that from July 16, wherever they follow Bangla, 9 pm will draw in families before their TV screens to see Ke Hobe Banglar Kotipoti."
Produced by Big Synergy Media Limited, this game show is also popular around the globe as ‘Who Wants to be a Millionaire’ and is fondly known in India as KBC. Its Bangla version will premiere on 16 July 2018, every Monday to Friday at 9.00 pm on Colors Bangla.
Taking the reigns as Host will be Bengali Cinema’s superstar, Prosenjit Chatterjee, a National award–winning actor. ‘Ke Hobe Banglar Kotipoti's' auditions have been conducted in various cities such as Kolkata, Malda, Siliguri, Kharagpur, Durgapur, Howrah.
After having successfully adapted the show previously in the Marathi language, Ravish Kumar, Head – Regional Entertainment, Viacom18, said, “The regional entertainment market is extremely dynamic in nature and the viewer appetite for quality content is fast increasing. KBC Bangla, with its superior production value will be a visual treat while the very format allows everyday Bengalis to turn extraordinary by harnessing their aptitude. In Prosenjit we have the quintessential Bengali host with the right mix of intellectual appeal and grandeur. I am confident of KBC working both as a show and dialling up Colors Bangla’s share in the discerning Bengali market.”
Speaking about the launch and impact, Rahul Chakravarti, Business Head - Colors Bangla & Odia, said, “We are upping the ante on our content line-up this year and a marquee show like KBC is a step in that direction. The show has been a massive hit worldwide and has been widely appreciated for its edutainment content. Bengalis are known for their wealth of knowledge and now is the time for them to showcase their talent to the world. Every question counts and contestants will have to apply strategy and carefully progress while weighing the risks they’re willing to take. We welcome Prosenjit onboard as the Host and Presenter of the very first season of the show on Colors Bangla. Prosenjit is a phenomenon across Bengal and I’m sure his enthusiasm will make all Bengali viewers believe in the opportunity to transform their life through this remarkable show.”
Superstar Prosenjit Chatterjee said, “KBC is a reckoned format that has taken India by storm and I have always considered this show as an inspiring platform that drives individuals to relentlessly follow their dreams. This show will give them an opportunity to showcase their intellect while winning a sizeable amount of money. As the host and their advisor, I’m looking forward to help viewers play this iconic game and hopefully witness a few Crorepatis during the course of the show."
Siddhartha Basu, Creative Producer, Big Synergy Media Limited, added, “Bengal is a fertile ground for a knowledge show with huge human-interest values, and the knowledgeable Bengali, a platform like Colors Bangla and an empathetic star host like Prosenjit make for a great fit for the show. It’s not only a life-changing opportunity for contestants, but also makes for great engagement and interactivity for viewers, as we’ve found in numerous language versions that Big Synergy has produced in different parts of the country. I’m excited about the prospects of the show, and hope that from July 16, wherever they follow Bangla, 9 pm will draw in families before their TV screens to see Ke Hobe Banglar Kotipoti."
Tags
Colors bangla
Kaun banega crorepati
Rahul chakravarti
Ravish kumar
Ke hobe bangla r kotipoti
Siddhartha basu
Big synergy
