Star India aims to make IPL 2018 bigger & better
Star India re-imagines IPL 2018, A total of 700 mn fans to enjoy the grand spectacle
Star India is all set to re-imagine one of the most loved brands, Indian Premier League (IPL), for the upcoming year. According to Star, the grand spectacle will be enjoyed by about 700mn fans across geographies as opposed to about 500mn fans up until last year. This is leveraged by TV and Hotstar. The matches will be screened in five local languages: Hindi, Tamil, Bengali, Kannada, Telugu, along with English.
In addition to this, Star will focus on the maximum use of technology to bring the stadium like experience at home for its fans. Check out all the details here.
In addition to this, Star will focus on the maximum use of technology to bring the stadium like experience at home for its fans. Check out all the details here.
