Grey Cells brings under the scanner the affluent 40-45 year-old urban men, who are at the peak of their careers and the height of their earning power. Essentially, these are the chief wage earners in the family set-up. They are effectively every marketer’s dream come true. more…
The Puppet Kings: Testing the muscle of the successful urban patriarch
Grey Cells brings under the scanner the affluent 40-45 year-old urban men, who are at the peak of their careers and the height of their earning power. Essentially, these are the chief wage earners in the family set-up. They are effectively every marketer’s dream come true.
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Published:
Sep 16, 2006 9:00 AM
1 min read
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