e4m NEONS OOH Awards 2024: HUL named ‘OOH Advertiser of the Year’
The FMCG giant also won 6 golds and 2 silver metals across categories
The exchange4media Group hosted the 13th edition of e4m NEONS OOH Awards 2024 on May 8 at Taj Santacruz, Mumbai. At the spectacular awards night, Hindustan Unilever was named the ‘OOH Advertiser of the Year’. Coming to the metal tally, the FMCG giant also won 8 metals including 6 golds and 2 silver metals across categories for its exemplary work. The spectacular awards night was graced by top industry luminaries, professionals and experts from the OTT and advertising realm.
The awards recognised and celebrated the exceptional work in OOH advertising ecosystem and honoured creative excellence in out-of-home advertising design & innovation. The prestigious awards recognise and celebrate exceptional work across 8 prime categories which are further divided into various sub-categories.
The other brands that won big at the e4m NEONS OOH Awards 2024 include Absolut, IIT Bombay, Mood Indigo, Prega News, Taj Mahal and Tata. The agencies that bagged the most metals include GroupM OOH Solutions, Madison OOH, Laqshya Media Limited, Ideacafe.agency and RapportWW.
This year, the e4m NEONS OOH Awards 2024 jury was chaired by Kavita Chaturvedi, Chief Operating Officer, Snacks ITC Limited. The other jury members are some of the prominent names from the media world including industry leaders and seasoned professionals.