OOH should be interactive & not one-sided communication: Avinav Chaubey
Outdoor campaign should not be restricted to only billboards but also involve BTL, on-ground activities & anything that is out of home, says the AGM - Mktg, The Muthoot Group
Outdoor campaign should not be restricted to only billboards but also involve BTL, on-ground activities & anything that is out of home, says the AGM – Mktg, The Muthoot Group More