Adityan Kayalakal to head Brand Marketing at a consumer tech startup
The startup is yet to be launched
Adityan Kayalakal has announced that he has joined a consumer technology startup as Head- Brand Marketing. The startup is yet to be launched, he said in his LinkedIn post. In his new role, Kayalakal will be responsible for crafting the tone, look and feel of the brand and product across every key touch point.
“The next inning has begun and while I'd love to share all the details with you, the company itself will remain in stealth for some more time”. I head Brand Marketing (at this yet-to-be-launched startup)”, he said.
Giving details about his new workplace, he said the company is an early-stage consumer technology startup with a team comprising of professionals who have spent years in building for India and the world. “They truly understand the pain points of users in Bharat, and are committed to the challenge of creating a truly revolutionary product for mass use. The company is backed by blue-chip VC's globally and in India, as well as multiple reputed angels from around the world”, he added.
On Friday, Kayalakal announced his exit from edtech major Byju's. He held the position of Senior Director - Brand & Creative Strategy at the company.
