Adrian Mendonza joins Rediffusion

Mendonza was most recently lead creative with RK Swamy BBDO on Mercedes-Benz

by e4m Staff
Published: Jul 4, 2024 1:36 PM | 1 min read

Adrian Mendonza has joined Rediffusion as a senior national creative resource. He will oversee creatives for the agency’s North India operations. He will be based in Delhi.

Mendonza was most recently lead Creative with RK Swamy BBDO on the Mercedes-Benz brand for five years, and will now work on the BMW India account. Earlier, he was National Creative Director with Dentsu Marcom. He has also worked extensively with Rediffusion, Mudra and Contract Advertising.

“His over 30 years in the industry have been spent working on brands like Taj Group Of Hotels, Tata Motors, Phillips Audio & Lighting Systems, Colgate, Airtel, Hindustan Petroleum, Citibank, Indian Oil, Maruti Suzuki, Daikin Air Conditioners, to name a few,” the agency said in a release.

Welcoming Adrian Mendonza to Rediffusion, Chairman Sandeep Goyal said, “Adrian is one of the best copywriters I have worked with - our association goes back almost 30 years now. He has the expertise of a master wordsmith. Plus strategic understanding that is deep and insightful. Adrian has worked at Rediffusion before. It is good to have him on the team again.”

“Rediffusion is a powerhouse of great creative ideas. I am delighted to be back and look forward to some cutting-edge work on our brands,” adds Adrian Mendonza.

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Published On: Jul 4, 2024 1:36 PM

Tags Rediffusion Advertising Adrian Mendonza