Sameer Singh who joined ByteDance in August 2019 has been elevated to the Head of Global Business (North America). Singh had been heading global business in the APAC region since July 2021.
Singh has led business solutions for the short-video platform in South Asia ever since the Indian government banned TikTok in India in 2020.
Singh takes over the crucial portfolio at a time when TikTok has been facing intense scrutiny in the United States. The government has already banned the app on federal-government devices over national security concerns.
Before joining ByteDance, the IIM alumnus was the CEO of GroupM South Asia. He has also held leadership roles at Google, GSK and P&G.