Zeenah Vilcassim moves on from Bacardi
She will be staying in India to take on a new role within an Indian company
by
Published: Aug 8, 2023 8:06 AM | 1 min read
exchange4media has learned from reliable sources that Zeenah Vilcassim, Marketing Director at Bacardi India, has moved on from the organisation. Vilcassim confirmed the news of her exit to exchange4media. She will be staying in India to take on a new role within an Indian company which will be disclosed soon.
She joined Bacardi six years ago as the Global Brand Director for DEWAR’S Scotch whisky, and moved to India in April 2021 to be the Marketing Director of Bacardi India. At Bacardi, she led flagship properties like BACARDÍ NH7 Weekender, BREEZER Vivid Shuffle, and Casa BACARDÍ Halloween. Vilcassim’s career began as an economist in 2009. Later, she moved on to Management Consultant role at Ernst and Young.
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