MSL wins PR mandate for McDonald’s North & East India
The agency will be responsible for covering consumer and corporate PR along with influencer engagement.
MSL has acquired the PR mandate for McDonald’s North and East India regions after a competitive agency review, according to media reports.
The agency will be responsible for covering consumer and corporate PR along with influencer engagement. McDonald’s shifted to a new management earlier this year.
The mandate was earlier handled by APCO Worldwide while McDonald’s South and West regions still remain with Avian WE.
