ad-revenues

Hindi GECs bank on big budget, non-fiction show launches to drive ad revenues

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Industry analysts say although these shows help advertisers in building brand recall & reach, TV networks are likely to stick to last year’s ad rates, considering the impact of Covid on advertisers

Sonam Saini Aug 18, 2020 8:28 AM

Google reports fall in Q2 ad revenue from last year, a first in company’s history

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YouTube ad revenue stands at $3.8 billion, total revenue at $38.3 billion

exchange4media Staff Aug 1, 2020 8:46 AM

Some channels to see rise in domestic subscription revenues: Emkay Research Q4FY20 preview

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The report says sustained macro weakness along with the Covid-19-led lockdown should lead to a significant decline in ad revenues across platforms

exchange4media Staff Apr 9, 2020 1:19 PM