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On the occasion of International Tea Day, e4m caught up with VAHDAM India’s Founder & CEO Bala Sarda on the brand’s growth story, industry trends and more

Sohini Ganguly May 21, 2024 8:52 AM

Bala Sarda?blur=25

The brand’s CEO & Founder, Bala Sarda, spoke to e4m about the brand’s new outlet in the national capital, an omnichannel strategy and building brand loyalty

Ritika Raj Oct 20, 2023 4:19 PM