Slice comes up with digital campaign - #SliceKiPeti
The campaign focuses on collaborating with social media influencers like Bharti Singh, Sonam Bajwa and Kusha Kapila
bharti-singh
Parachute Advansed #ChampiBeats on TikTok garners 10 billion views in 6 days
Conceptualised by VMLY&R, the campaign roped in TV celebrities such as Bharti Singh, Anita Hassanandani, Hina Khan and Deepika Singh, as well as key TikTok influencers