brand-bharat

What’s driving the Brand Bharat narrative? 

Brand Bharat?blur=25

A rise in number of regional creators, increasing focus on languages and cultures, and initiatives like ONDC and Make in India have been key forces in the Brand Bharat growth story, say experts

Shantanu David Jan 29, 2024 8:51 AM

Festive Force: D2C players leverage ONDC to prop up Brand Bharat

Festive Season D2C ONDC Brand Bharat?blur=25

Industry observers shared that indigenous brands are utilising ONDC's effectiveness to expand reach; ROI high too due to increased adoption of eCommerce

Shantanu David Oct 18, 2023 8:37 AM