covid-impact-on-advertising

Demarcations such as mainline & digital will soon begin to erode: Dheeraj Sinha

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Sinha, CEO & Chief Strategy Officer, Leo Burnett South Asia, shares that most of the agency’s new acquisitions are integrated mandates

Misbaah Mansuri Jul 5, 2021 8:12 AM

One month down: Can 2021 shape up to be a strong year for advertising?

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From increased consolidation to more focus on marketing automation, adlanders open up on what will drive advertising in 2021

exchange4media Staff Feb 9, 2021 9:03 AM