cricket-on-tv

BCCI TV & digital bilateral rights: Lower premium expected this time, says Karan Taurani

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Also, the cricket board has reportedly reduced the base price of title sponsorship rights for international cricket matches played in the country to Rs 2.4 crore per match

exchange4media Staff Aug 8, 2023 8:02 AM

With 31% rating growth, IPL on TV reigns supreme surpassing all benchmarks pre-pandemic

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BARC data rubbishes claims about TV viewership declining as the opening match of IPL 2023 shows high growth across reach, ratings, engagement and consumption

NATIVE CONTENT Apr 11, 2023 7:19 PM