BARC data rubbishes claims about TV viewership declining as the opening match of IPL 2023 shows high growth across reach, ratings, engagement and consumption
The petition was filed on April 10
Jha was with the company for over 13 years
The account was won following a multi-agency pitch and will be managed out of the Gurgaon office
The film features actor Yash
Relief operative till next hearing on May 12
The campaign is named ‘imagine karo, kuch naya seekho’
The channel will primarily focus on the informative aspect of hyper-local news in Kannada
WPP will remain the majority owner of the company, and FGS Global employees will remain substantial shareholders
The cricketer shares his ambition to learn about content creation from Tanmay Bha, Kusha Kapila, Sharan Hegde, and Gaurav Taneja
Alok has held marketing leadership roles at brands such as Google, Piramal and IIFL Securities
Prior to this, Rachna was Assistant General Manager of Marcom and Digital at Maison D' Auraine
Elon Musk’s latest tweet confirms the merger
The network has acquired exclusive media rights, TV and digital, to UEFA EURO 2024 and UEFA EURO 2028
This is likely to lead to an increased demand for qualified healthcare influencers with most being more mindful of the content they post
The partnership is for offering original shows across genres
The partnership intends to strengthen connections with sports enthusiasts across the country
The platform’s latest ads recreate a courtroom setting and highlight Swiggy’s offers
The news broadcasters body has said the amendment will 'suppress legitimate criticism'
Based in India, Guha will report to founder and CEO Himanshu Verma
Gupta joins from Nykaa where he was CEO of SuperStore, Nykaa's eB2B business
Kaushik was previously with Weber Shandwick as Vice-President for seven years
The films for MakeMyTrip’s Book With Zero Payment have been conceptualised and scripted by Magic Circle
He has over 15 years of experience in the design and branding industry
Taboola’s India Readership Insights for March 2023 identifies themes that engaged Indian readers through the month
The style fiesta turned up the heat on the pink carpet and the internet alike
Guest Column: Avinash Raj, CEO and Co-Founder of Mitwa TV, writes that while OTT platforms are gaining popularity there is concern about the explicit content
Gaming revenue of fantasy sports during IPL season to reach Rs 3,000 crore in 2023. They will see a spike in their transacting users as well, says a report
A recent song by popular singer Badshah has been created in collaboration with FairPlay, an online betting platform
Industry observers note brands need to balance technology with creative marketing solutions while roping in data-driven insights
Simon ‘Bobby’ Dussart, CEO, Adjust, a global mobile marketing analytics platform, shared with e4m insights from a recent report on mobile app trends, the influence of CTV and more