Date-wise News
BARC data rubbishes claims about TV viewership declining as the opening match of IPL 2023 shows high growth across reach, ratings, engagement and consumption
NATIVE CONTENT Apr 11, 2023 7:19 PM
The account was won following a multi-agency pitch and will be managed out of the Gurgaon office
exchange4media Staff Apr 11, 2023 5:21 PM
The channel will primarily focus on the informative aspect of hyper-local news in Kannada
exchange4media Staff Apr 11, 2023 4:12 PM
WPP will remain the majority owner of the company, and FGS Global employees will remain substantial shareholders
exchange4media Staff Apr 11, 2023 3:43 PM
The cricketer shares his ambition to learn about content creation from Tanmay Bha, Kusha Kapila, Sharan Hegde, and Gaurav Taneja
exchange4media Staff Apr 11, 2023 3:16 PM
Alok has held marketing leadership roles at brands such as Google, Piramal and IIFL Securities
exchange4media Staff Apr 11, 2023 2:50 PM
Prior to this, Rachna was Assistant General Manager of Marcom and Digital at Maison D' Auraine
exchange4media Staff Apr 11, 2023 2:48 PM
The network has acquired exclusive media rights, TV and digital, to UEFA EURO 2024 and UEFA EURO 2028
exchange4media Staff Apr 11, 2023 1:55 PM
This is likely to lead to an increased demand for qualified healthcare influencers with most being more mindful of the content they post
Tanzila Shaikh Apr 11, 2023 1:38 PM
The partnership is for offering original shows across genres
exchange4media Staff Apr 11, 2023 1:07 PM
The partnership intends to strengthen connections with sports enthusiasts across the country
exchange4media Staff Apr 11, 2023 12:59 PM
The platform’s latest ads recreate a courtroom setting and highlight Swiggy’s offers
exchange4media Staff Apr 11, 2023 12:40 PM
The news broadcasters body has said the amendment will 'suppress legitimate criticism'
exchange4media Staff Apr 11, 2023 12:25 PM
Based in India, Guha will report to founder and CEO Himanshu Verma
exchange4media Staff Apr 11, 2023 12:01 PM
Gupta joins from Nykaa where he was CEO of SuperStore, Nykaa's eB2B business
exchange4media Staff Apr 11, 2023 11:55 AM
Kaushik was previously with Weber Shandwick as Vice-President for seven years
exchange4media Staff Apr 11, 2023 11:33 AM
The films for MakeMyTrip’s Book With Zero Payment have been conceptualised and scripted by Magic Circle
exchange4media Staff Apr 11, 2023 11:30 AM
He has over 15 years of experience in the design and branding industry
exchange4media Staff Apr 11, 2023 11:18 AM
Taboola’s India Readership Insights for March 2023 identifies themes that engaged Indian readers through the month
exchange4media Staff Apr 11, 2023 10:58 AM
The style fiesta turned up the heat on the pink carpet and the internet alike
NATIVE CONTENT Apr 11, 2023 10:00 AM
Guest Column: Avinash Raj, CEO and Co-Founder of Mitwa TV, writes that while OTT platforms are gaining popularity there is concern about the explicit content
Avinash Raj Apr 11, 2023 9:42 AM
Gaming revenue of fantasy sports during IPL season to reach Rs 3,000 crore in 2023. They will see a spike in their transacting users as well, says a report
Kanchan Srivastava Apr 11, 2023 9:13 AM
A recent song by popular singer Badshah has been created in collaboration with FairPlay, an online betting platform
Tanzila Shaikh Apr 11, 2023 9:06 AM
Industry observers note brands need to balance technology with creative marketing solutions while roping in data-driven insights
Nilanjana Basu Apr 11, 2023 9:04 AM
Simon ‘Bobby’ Dussart, CEO, Adjust, a global mobile marketing analytics platform, shared with e4m insights from a recent report on mobile app trends, the influence of CTV and more
Shantanu David Apr 11, 2023 9:02 AM
