The Finance Minister’s announcement of RBI’s own digital currency using blockchain technology has energized the advertising and media sector
After pressure from all quarters, including the government, the Indian crypto exchanges have come up with guidelines to regulate ads that often make exaggerated claims
Prayaga was formerly the Head of Cyber Defence at Flipkart and Vice President of Cybersecurity at Wells Fargo
As it emerged that the government seeks to regulate and not ban the cryptocurrencies, ads have returned to their glory