After 4 days of play in the Global Finals, Indian Teams are leading the leaderboard, securing top four positions
Hirsch is the Chief Creative Officer of Doremus
Shashi Shekhar Vempati, who is also on the board of BARC India as a Prasar Bharati representative, said that there is no reason to delay the resumption of news ratings further
The omni-channel consumer electronics retailer Croma invites creative agencies to submit their elevator pitches by 25th Jan 2022
The collaboration will combine L2's voter insights with Comscore's patent-pending Predictive Audiences methodology
Prior to this, Raman worked at DDB Mudra Group
Prior to this, Doshi was Director-Marketing, Lenovo (India & South Asia)
With new restrictions due to the third wave, brands have accelerated digital adoption with changes in the media mix
The partnership will help Vivo’s 50 mn daily active users across South East Asia discover world-leading editorial content in new ways
As per media reports, Khan died after a heart attack
In today’s ‘Year-ender story of 2021’ series, Pranav Kumar, Managing Director, Allison+Partners India, shares the various steps his agency undertook to ensure the overall welfare of team members
In her decade plus career, Ved has experience in working in companies like WAT Media, Networkplay.in, Vserv, and AdColony
After pressure from all quarters, including the government, the Indian crypto exchanges have come up with guidelines to regulate ads that often make exaggerated claims
The amount spent on paid search was approx Rs 49 cr in 2021, which is likely to go up in 2022 considering the higher ROI it offers, shares Shashank Srivastava, Executive Director, Maruti Suzuki
Deshmukh spent 10 years with the company
While some industry heads point out that the response has exceeded expectations, other say the third-wave restrictions have affected the sentiments
TV news industry is eagerly waiting for BARC to release the data as the genre hopes to reap a windfall gain in ad revenue in the run-up to the state assembly elections which will conclude on March 10