e4m-influencer-marketing-conference

Importance of optimising influencer marketing ROI with data and analytics

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e4m Influencer Marketing Conference: M A Parthasarthy spoke to Nishant Kashikar, Anuja Mishra, Manasi Narasimhan, Gurpreet Singh, Sebastien Caurdron, and Aditya Aima

exchange4media Staff Sep 21, 2021 8:39 AM

'Influencer marketing helps in shaping a brand's perception among consumers'

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Rajesh Ramakrishnan, MD, Perfetti Van Melle India, delivered a keynote speech on 'Building brands through the power of influence' at e4m’s Influencer Marketing Conference

exchange4media Staff Sep 20, 2021 1:15 PM

Video, vernacular and voice are here to stay: Mathew Chandy

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At the e4m Influencer Marketing Conference, Chandy, the MD of Duroflex, explained how local influencers and campaigns helped the brand grow its sales from smaller towns

exchange4media Staff Sep 20, 2021 8:47 AM

Panel decodes what it takes to make a great influencer marketing strategy

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The inaugural edition of the Influencer Marketing Conference witnessed an insightful discussion on building brands through influence

exchange4media Staff Sep 18, 2021 9:05 AM