MMTV elevates PR Satheesh to CEO’s role
Satheesh was earlier the COO of MMTV.
Date-wise News
JK Tyre's latest campaign showcases the cutting-edge innovation of JK SMART TYRE
The campaign ‘Smart Tyre – Tyre With a Brain’ has been launched by Cheil India
News First, Kannada news channel, turns one
News First CEO S Ravikumar shared that feedback from the market and audience has been encouraging but there is always room for improvement
MediBuddy launches #HealthPeWealth campaign featuring Arjun Kapoor
Through this campaign, the healthcare platform aims to reach out to a larger audience to spread the message about making health a priority amongst individuals
HBO Max names SonyLIV’s Sugata Mukherjee as Head of Content, India
Prior to SonyLiv, he was with Hotstar as Head of Development & Creative and Editor - Hotstar Specials
It's #TimetoReconnect, says Bengaluru airport in its new campaign
Conceptualised by Dentsumcgarrybowen India, the campaign focuses on reassuring passengers about safe airport experiences and encourages them to travel and reconnect with their loved ones
Vedix unveils digital campaign featuring actor Kunal Kapoor
The campaign has been lanched for Vedix's hair care range
Netflix India Director-HR Smita Puranesh joins WarnerMedia's HBO Max
Puranesh had an almost 30-month stint at Netflix India
Trell acquires Womaniya
The integration aims to improve efficiency, help, and facilitate collaborations among the women's community
Shubhkart launches campaign to announce new product categories
The four TVCs aim to drive brand awareness and will run across television and digital platforms ma
upGrad unveils new slice-of-life campaign
The campaign by The Womb is inspired by upGrad alumni who have climbed up the professional ladder with job placements, hikes and promotions
Geetanjali Bhatia Nehru joins GE Gas Power as Head of Communications, Asia
She was previously with Max Life Insurance Company
Panasonic India launches its 'Festive Grand Delight Offers'
The brand aims to provide customers with benefits such as zero down payment & no-cost EMI schemes to make their festive purchases affordable
News First marks one year of being on air
The 'newest kid on the Kannada news channel block' was launched on September 20, 2020
'Influencer marketing helps in shaping a brand's perception among consumers'
Rajesh Ramakrishnan, MD, Perfetti Van Melle India, delivered a keynote speech on 'Building brands through the power of influence' at e4m’s Influencer Marketing Conference
Alia Bhatt makes a case for 'Kanyamaan' in new brand film for Mohey
The film drives home the message of instilling dignity for brides in Indian rituals
FreshToHome drives home its promise of freshness in new campaign
The brand has teamed up with Ogilvy to create a 12-film series to be aired in 8 languages
NDTV shares up 10% after speculations of Adani Group acquiring the company
On BSE, the shares were up 9.94% at Rs 79.65 on Monday morning, claimed reports
Aparshakti Khurana teams up with Gulf Oil India and Zoom for celeb show
The first set of joyrides comprise Rakul Preet Singh, Ali Fazal, Kenny Sebastian and Yashraj Mukhate
MS Dhoni allays consumer fears in new IPL campaign for HomeLane
The Script Room has conceptualised the 6-film campaign for the brand
E-comm, durables, automobile brands dominate IPL 2021: Havas HI-CRICKET study
The report, with YouGov, identifies the most meaningful and impactful brands and categories of IPL 2021
Facebook India gets Rajiv Aggarwal as Director of Public Policy
He will lead initiatives for an agenda that covers user safety, data protection & privacy, inclusion and internet governance
New ad for Slice card highlights its speedy features
The campaign was conceptualised by 82.5 Communications
Neeraj Chopra wins Gold for acting, say netizens about new CRED ad
Chopra has wowed the internet and the marketing fraternity with his acting prowess in a hilariously self-aware ad for the IPL comeback
Shubhranshu Singh to leave Royal Enfield
Singh will reportedly seek a bigger global role outside and is currently on his notice period
Dentsu India elevates Rahul Vengalil to Managing Partner, Isobar
Vegalil will report into CEO Heeru Dingra
Neeraj Chopra goes gaga over himself in new CRED ad
The first film went live on the day of the first match of the IPL season
'Brands are using influencer marketing for driving virality of content & engagement'
GroupM President Partnerships & Trading Ashwin Padmanabhan and INCA Senior Director Kunal Sawant unveiled the inaugural India Influencer Marketing Report 2021 at the conference
Creativity is the key to successful content production: Dafydd Rhys Woodward
Woodward, Global Managing Director, INCA delivered the keynote address at e4m’s Influencer Marketing Conference
e4m-Synamedia webinar: Experts to discuss safeguarding OTT content from pirate attacks
The panel will convene on September 28 to address the end-to-end piracy challenges faced by premium content creators in the digital world
Video, vernacular and voice are here to stay: Mathew Chandy
At the e4m Influencer Marketing Conference, Chandy, the MD of Duroflex, explained how local influencers and campaigns helped the brand grow its sales from smaller towns
New Cadbury ad not a remake, but a retake: Piyush Pandey
Pandey, Chairman, Global Creative and Executive Chairman, India Ogilvy, takes us through the making of the latest Cadbury ad inspired from the iconic 1994 Kuch Khaas Hai campaign
'Governance reforms are even more important than economic reforms'
Gurcharan Das, Author, Commentator, and Public Intellectual, spoke to Kailashnath Adhikari, MD, Governance Now, during the webcast of the Visionary Talk series
SPNI's FY21 consolidated revenue drops 4% to Rs 5721.6 crore
The network recorded ad revenue of Rs 2563.37 crore, an 11% decline over Rs 2876.5 crore in the previous fiscal
Pitch CMO Summit 2021: Industry leaders speak on 'Future-Proofing Brands'
Harish Bhat of Tata Sons, The Hershey Company’s Herjit S. Bhalla and Arjun Ranga of Cycle Pure Agarbathies to deliver the keynote address at the event