The collaboration will provide data and intelligence along with creativity to elevate a brand’s visibility and effectiveness in the OOH domain
Most recently, he served as General Manager at R K Swamy Media Group
He previously served as Head of Sales at Gulbadan Talkies
The agency won the mandate following a competitive pitch and will service the brand from its Delhi office
As a Chief Data Officer, Kumar will oversee the data management strategy at Ethinos
Prasoon Jyotishi has joined as Business Head and Shipra Tandon has been named the new head of strategic initiatives