Date-wise News
Reduction of data lag, web-based dashboard and cross screen access are some of the features of the new system
exchange4media Staff Jun 15, 2023 6:36 PM
Each episode of Khabar Pakki Hai features 10 meticulously researched news stories, ensuring authenticity and reliability, the channel said
exchange4media Staff Jun 15, 2023 4:38 PM
The agency has come on a project basis and will be working with Xiaomi
Tanzila Shaikh Jun 15, 2023 4:20 PM
During a fireside chat with Vivek Malhotra at Pitch CMO Summit, Shashank Shrivastava said it is crucial to allow employees to experiment and make mistakes to foster innovative thinking
exchange4media Staff Jun 15, 2023 4:04 PM
Fruitbowl Digital will be the brand’s marketing and content creation partner
exchange4media Staff Jun 15, 2023 3:44 PM
Forms multi-stakeholder task force along with DoCA to examine these issues
exchange4media Staff Jun 15, 2023 3:17 PM
The digital marketing agency will provide App Store Optimization (ASO) and Search Engine Optimization (SEO) services
exchange4media Staff Jun 15, 2023 2:15 PM
At the Pitch CMO Summit Delhi 2023, Snapdeal CEO Himanshu Chakrawarti shared insights on creating a value-driven marketplace for Bharat
exchange4media Staff Jun 15, 2023 12:58 PM
With #AllHairIsNotStraight campaign, the brand aims to encourage conversations and celebrate the importance of hair in self-expression
exchange4media Staff Jun 15, 2023 12:17 PM
Prior to this, he held the position of Sr. Director and Category Head - India Foods
exchange4media Staff Jun 15, 2023 12:11 PM
Geo Granularity, developed by GroupM Nexus’s Finecast, will enable more precise audience reach and ad spend optimisation
exchange4media Staff Jun 15, 2023 11:56 AM
The cricket body has prohibited certain brand categories from bidding
exchange4media Staff Jun 15, 2023 11:32 AM
WRM’s 'Capital Z' is a research-based service lab to help build brand intelligence
exchange4media Staff Jun 15, 2023 10:49 AM
The collaboration will provide data and intelligence along with creativity to elevate a brand’s visibility and effectiveness in the OOH domain
exchange4media Staff Jun 15, 2023 10:43 AM
The survey sought to understand the perception of brands and retailers and approaches to retail media better
exchange4media Staff Jun 15, 2023 9:57 AM
Meanwhile, the European Union has recommended Google divest its lucrative digital ad business to address competition concerns
exchange4media Staff Jun 15, 2023 9:01 AM
At the Pitch CMO Summit, Delhi, Mohanty, MD & Chief Client Officer - Insights Division, Kantar, spoke about brand purpose and what it means in a world that has been amplified by technology
exchange4media Staff Jun 15, 2023 9:00 AM
Celebrities do bring noticeability, stature and aspiration value to brands, but the strategy works best when they are used to amplify the brand’s own narrative, say industry experts
Tanzila Shaikh Jun 15, 2023 9:00 AM
At the Pitch CMO Summit in Delhi, Anand Bala, Head of Commercials & SMB - India & SAARC, Zoom, spoke about how the platform’s products and integration helps brands get a better reach
exchange4media Staff Jun 15, 2023 8:31 AM
In this edition, we shine the spotlight on Aveek Sarkar, the Vice Chairman and Editor Emeritus of ABP Group
exchange4media Staff Jun 15, 2023 8:02 AM
