football-league

‘At a screening if we score a goal, no one dares to switch seats’

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With the new season of the Premier League starting on August 14, we speak to passionate followers of the game, marketers and fans alike to understand how deep-rooted is the PL craze in India

Neeta Nair Jul 28, 2021 8:40 AM

Why the Premier League is an exciting platform for advertisers 

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With the world’s most popular football property, Premier League set for an August 14 kick off, we take a closer look at the platform and examine what the property and its fans have to offer brands 

Christina Moniz Jul 12, 2021 5:14 PM

NFL inks broadcast deals worth $113 bn with Amazon, CBS, ESPN, Fox, NBC

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The new agreements will begin with the 2023 season and run through the 2033 season

exchange4media Staff Mar 19, 2021 5:03 PM

Hyderabad FC announces Phab as associate sponsor & official nutrition partner

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Phab works at the intersection of food and science, to dispel myths about fitness, well-being & the sacrifice of taste in the quest for nutrition

exchange4media Staff Jan 11, 2021 4:40 PM

Rohit Sharma kicks off LaLiga's first campaign in India

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Conceptualised and produced by India On Track, the campaign will have a 360-degree rollout across various platforms

exchange4media Staff Feb 22, 2020 7:34 AM