From purpose-driven marketing to solution-based approach rather than plain media buys, here are some trends industry watchers foresee for the year upon us

Misbaah Mansuri Dec 29, 2020 8:48 AM

The agency will be in charge of crafting a brand message that is exclusive to the clothing brand

exchange4media Staff Dec 14, 2020 6:37 PM

The 3 week-long campaign has received a phenomenal response from the local citizens

exchange4media Staff Aug 4, 2020 11:02 AM

iFollow is a civil society campaign to impact change through social experiment, social accountability and citizen appreciation

exchange4media Staff Jul 9, 2020 1:10 PM

Gemius Design Studio will be responsible for formulating creative strategy, content creation & design across social media and digital platforms for Prag & Co

exchange4media Staff Jan 2, 2020 11:58 AM