FMCG ad vol rebounds with 53% YoY growth in H1 2021 on TV: Tam Adex
The top two advertisers HUL and Reckitt together accounted for a 40% share of FMCG ad volumes on TV
h1-2021
The top two advertisers HUL and Reckitt together accounted for a 40% share of FMCG ad volumes on TV