MC Couper teams up with Mathrubhumi and Haier to rap about road safety
The 3 minute song 'Road Paatu' highlights Kerala's alarming road fatality stats
haier-electronics
Festive season brings hope to Print media
As per the latest TAM AdEx data, Print had the highest number of advertisers between October and November both in 2019 and 2020 compared to other traditional media
Print media picks up pace in festive season with up to 75% recovery
As per the latest TAM AdEx data, the average ad volume per day saw a sharp increase of 5.7 times in August 2020 against the numbers in April this year
Marketing for the ‘New Normal’: In-store conversations go online
Guest Column: Satish NS, the Senior VP, Marketing & Sales, Haier India, writes why and how marketers need to evolve as patterns of consumption are poised to change