The documentary charts the journey of the world’s top players at the biggest women’s cricket event ever
Experts believe that due to its growing popularity, women's cricket today has a lot to offer in terms of brand association
#TakeOnTheWorld captures moments in Shafali’s journey from Rohtak to representing India at the ICC Women’s T20 World Cup
Ahead of ICC Women's T20 World Cup, brand expert discuss why the tides are turning in the favour of female players