India’s first visually impaired paragliding pilot Divyanshu is the subject of Colgate’s latest equity campaign, which celebrates everyday heroes
As per the mandate, the agency will service the account won from its Delhi office and will handle their entire gamut of paid media duties
In the latest instalment of the campaign, Delhi DCP Suman Nalwa tells victims to not feel ashamed to seek help from authorities
The average revenue per user (ARPU) of the Indian telecoms continue to stay low this year and their consumer spends are the lowest globally, according to industry experts
With this milestone, Kodeeswari establishes itself as a pathbreaking show which fulfils its promise of giving wings to small dreams
The two collaborated to provide a great platform for local talent to showcase their creativity, passion for the local culture and desire to express themselves with digital art
In this campaign, Bajaj Finance Ltd will offer pocket insurance that covers morning walk accident and gym injuries at the lowest premiums
The survey also released the data for the top magazine where India Today Hindi, as well as English, took the number 1 spot
With this, WhatsApp becomes the second non-Google entity to achieve this milestone. It is also the third most popular social network after Facebook and YouTube
Tanna, Head of Advertising Sales & Business Head of Regional Clusters, South Asia at Discovery Inc is believed to have put in his papers last week and is expected to move out by April
The event brought together the changemakers, some of Karnataka’s brightest minds across various spheres of work
The fully automatic top load series is available in 6.2kg up to 8 kg capacity and the semi-automatic top load range is available in 6.5kg up to 14 kg
As part of the association, Dentsu India Slingshot will amplify Livspace's exponential online brand experience
Taneja will lead Bombay Shaving Company's entire online business including D2C technology, e-commerce, and branding
With AP data updated in Q3 2019, IRS users will now be able to publish all India numbers and trend studies with previous two quarters of IRS 2019
The partnership was forged with the belief that new thinking, specialised know-how and collaborations are the future of brand strategy solutions
The brand’s association with Myntra is set to enhance its reach further, especially in Tier 2 and 3 cities and towns across the country
Mohanty was previously National Creative Director at JWT Delhi
The TAM report also shows advertising trends during 2019, with a peak in advertising during the months of April and May due to IPL 12 and also during October due to the festive season
The future will be prevalent with AI-infused apps, and anonymisation of personal identifiable data is key, say experts
Vritti iMedia an OOH player came out with niche brand activations for Sapat Tea during regional festivals
Ahead of ICC Women's T20 World Cup, brand expert discuss why the tides are turning in the favour of female players
Rajya Sabha Deputy Chairman Harivansh Narayan Singh tells BW Businessworld why he thinks PM Chandra Shekhar was the last icon of ideological politics
Experts opine whether the NTO amendments meant to address market anomalies are actually jeopardizing the future of niche offerings by broadcasters
Experts opine that the new decade will be ruled by advancements in technology, shift in influencer paradigm, the rise of micro-influencers and more
Experts discuss the importance of mobile advertising in the digital ecosystem, and how 2020 will be a bigger year for it