Ad rates for the T20 matches are the same as last time, but advertisers are paying 20-25% more just for the India vs Pakistan match, said sources

Aditi Gupta Jun 5, 2024 8:37 AM

Some of our moment marketing favourites from the usual players

e4m Staff Oct 14, 2023 8:23 AM

With the opening match of India clocking 2.5 crore concurrent viewers on Disney+ Hotstar, fingers are crossed for October 14 as India faces off with arch-rival Pakistan

Aditi Gupta Oct 10, 2023 8:36 AM

Some best moment marketing posts from the usual players of the brandverse

exchange4media Staff Sep 11, 2023 8:46 AM

200 million viewers tune in to Asia Cup within the first week while the India-Pakistan clash on August 28 recorded 125 million viewers on TV

exchange4media Staff Sep 9, 2022 6:12 PM

The highly anticipated match between India and Pakistan recorded a reach of 167 million, making it the most viewed T20I match

exchange4media Staff Nov 8, 2021 6:26 PM

Food aggregators Zomato and Careem's witty exchange ended up entertaining cricket fans across the border

exchange4media Staff Oct 25, 2021 11:24 AM