Date-wise News
Campaign advises individuals to secure term insurance coverage that is at least 10 times their annual income
The new campaign titled 'Hum Samajthe Hain Business' has been conceptualised by Publicis India
Guest Column: Prateek Sharma, Sr. Manager, Corporate Communications, Max Life Insurance shares the evolving Role of Communications in Cultivating Meaningful Connections in a Post-Truth Era
Prateek Sharma Jun 5, 2024 4:32 PM
The cover story, 'Investing Strategies To Tame The Inflation Monster', takes a deep dive into one of the most pressing financial challenges – inflation
Tushar Malhotra, Director of Sales and Marketing at Bisleri International, talks about how the brand's marketing efforts have led to its enduring presence in the Indian markets
Payal Gwalani Jun 5, 2024 2:59 PM
The story reflects her courageous battle with an autoimmune disorder that ultimately sparked the inception of Justhuman
SONAR 5.5 allows corporations to practise their level of crisis preparedness
The cricket great stars in a new digital film for the brand Allura Premia purifier
From edible spoons to clean deliveries, brands pulled out all stops to pledge their alliance to the planet this World Environment Day
Arvind Limited will work closely with L&K Saatchi & Saatchi to redefine its brand positioning and strategy in a highly competitive market
e4m Staff Jun 5, 2024 12:46 PM
Disney Star and ICC have collaborated worldwide to deliver several ground-breaking global broadcasts
e4m Staff Jun 5, 2024 12:38 PM
The mandate for Café Coffee Day will be led by Social Beat’s Bangalore and Chennai offices
e4m Staff Jun 5, 2024 12:34 PM
Aditya Roy Kapur features in the brand’s latest campaign #doublethechill
e4m Staff Jun 5, 2024 11:45 AM
Lauren Bloomer is the former CEO of Becca Cosmetics and has 23 years of industry experience
e4m Staff Jun 5, 2024 11:34 AM
Gaurav Banerjee has played a pivotal role in shaping Star India (now Disney Star)'s entertainment portfolio with the launch of several successful shows to his credit
e4m Staff Jun 5, 2024 10:13 AM
Industry insiders say that some of the campaigns promoting the Narendra Modi-led party were downright weird and even misogynistic to some degree
Kanchan Srivastava Jun 5, 2024 9:17 AM
NDA's reliance on allies promises continued excitement for the next couple of weeks. Advertisers may loosen their purse strings to capitalize the higher viewership of news TV
Kanchan Srivastava & Chehneet Kaur Jun 5, 2024 9:10 AM
Industry experts say poll pundits & news channels need to refine methodologies and move along with changes in political landscape and voter preferences to avoid such ‘directionally-wrong’ predictions
Kanchan Srivastava Jun 5, 2024 8:45 AM
Arijeet Talapatra, CEO, Tecno Mobile India, speaks to e4m on the brand’s journey in India, being glocal, the affordable proposition and addressing needs of consumers across segments
Simran Sabherwal Jun 5, 2024 8:45 AM
The conference’s Gold Partners are Taboola, Lemma, The Hindu and Anymind Pokkt
Ad rates for the T20 matches are the same as last time, but advertisers are paying 20-25% more just for the India vs Pakistan match, said sources
Aditi Gupta Jun 5, 2024 8:37 AM
Dheeraj Jaggi will take over from Animesh Kumar as acting CHRO, ZEEL informed BSE on Tuesday
