The data says that while the number of categories grew by 8% in 13 matches of IPL 14 versus the corresponding matches in IPL 13, the number of advertisers and brands saw a decline

exchange4media Staff Apr 26, 2021 8:58 AM

Total count of sponsors now stands at 17-- four co-presenting sponsors and 13 associate sponsors

exchange4media Staff Mar 31, 2021 8:34 AM

The associate sponsorship may be in the range of Rs 65 crore to 70 crore while co-presenting is likely to cost between Rs 110 crore and Rs 125 crore

Sonam Saini Feb 22, 2021 8:24 AM

South African player Chris Morris was picked up by Rajasthan Royals for a record price of Rs 16.2 cr; Mumbai Indians won bid for Sachin Tendulkar’s son Arjun Tendulkar who finally made his IPL debut

Ruhail Amin Feb 19, 2021 8:28 AM

The OTT consumption in September and October stood at 228 billion minutes and 231 billion minutes respectively

exchange4media Staff Feb 10, 2021 2:12 PM