In conversation with exchange4media, Karthik Nagarajan, the CEO of Hogarth India shared his journey at the WPP content experience company, the focus areas for the new year and much more
He has previously held leadership positions at GroupM India, Wavemaker India and Nielsen
This season, the popularity of the tournament grew 300%, putting it ahead of NBA and NFL, according to Wavemaker's earned equity report on IPL 2022
The integrated campaign for the motorcycle engine oil range features actor Pankaj Tripathi
The unit will open up a whole new world of collaborations and opportunities for brands and creators
Karnik will take on the role of Head – Sports, Esports and Entertainment, GroupM South Asia and Nagarajan, will undertake additional responsibility of Head of Branded Content, GroupM India
The series begins 25th January 2020 on Dice Media’s Instagram and YouTube pages