kent-ad

Kent ad fiasco: A cautionary tale for advertisers in Covid times?

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Advertising experts note that brands need to take precautions to not seem insensitive or opportunistic in their communication

Misbaah Mansuri May 28, 2020 8:17 AM

Kent apologises, takes down controversial ad

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Several people reported it to the Advertising Standards Council of India (ASCI) for being insensitive towards the domestic helps

exchange4media Staff May 27, 2020 4:05 PM