Guest Column: Tribhuwan Joshi, Lead, Brand Communication, PR & CSR Fujifilm India, writes how and where brands should direct their PR & marketing efforts during the COVID crisis
TikTok’s parent company ByteDance has posted more than $3 billion dollars in net profit on $17 billion revenue in 2019
Shetty breathed his last on May 18
The opportunity is open to social media influencers or professionals pertaining to content development, graphic design, media planning, video production, editing, photography or tech background
According to marketing leaders in India, expanded online populations are expected to have the greatest impact on their work over the next 10 years
Reports suggest that the search engine giant was planning to acquire a 5% stake in the telecom company
There will be a dedicated upGrad segment on VOOT featuring informative content on data science, blockchain, tech & management
The regulatory body has also upheld complaints against 171 advertisements belonging to healthcare, real estate, personal care, visa/immigration and food and beverage sector
The first campaign by IIFL Finance with Sharma is a public service message advising people on safety guidelines and rules to follow during lockdown
With kids making up 40% of all new internet users, the partnership seeks to address the imbalances of today’s internet infrastructure, which was designed for adults
Launch ‘Airtel India ESPORTS TOUR, a national ranking of esports players in the country
The series will feature industry thought leaders who are ready to endorse the new business climate and build it into a movement that reboots business.
The objective behind the initiative is to drive the digital reach of all factual, relevant & credible information in the times of crisis
The channel has also launched an integrated marketing campaign featuring popular artistes encouraging viewers to be responsible
Headquartered in Mumbai, EORTV is helmed by stalwarts of the industry who aim to change mindsets and prevent discrimination against the community
PRabhu will be part of the global board & executive committee
Memon is a media veteran with over 40 years of experience and has worked as a sportswriter, editor and columnist with several newspapers
The media house has also turned several publications into digital
The platform also aims to provide data-driven solutions to optimize efficacy for OOH campaigns that cover media inventory management, planning, monitoring and evaluation
According to BARC India CEO, next three months are going to be crucial to determine the future for the next 12 months
According to TAM AdEx report, ad insertions on digital have decreased by 39%, while for Radio and Print the drop has been at 8% when compared with last year
Pune-based Sakal Times has already ceased its operations, while the Goa-based Gomantak Times will be shutting down on June 1
On today's 'Beating All Odds', Ashish Sehgal, Chief Growth Officer, Advertisement Revenue, ZEEL, speaks with Naziya Alvi Rahman, Editor, e4m
In the 5th webinar of the ‘Is NEWS undervalued?’ series, Ajay Gupte, CEO, South Asia, Wavemaker, will discuss whether the rise in viewership translates to growth in revenue for news
Several broadcasters have come together and written to MIB about the alleged misuse of the Free Dish platform
According to the report, in China and Argentina, news viewership has almost doubled in 2020 compared to 2019
Industry leaders discuuss the future of media and entertainment industry post Covid-19 at a webinar titled ‘The Show Must Go On: Emerging Stronger Post Covid-19’
Both national and global brands across categories are embracing their Indian roots to become part of the PM’s Vocal for Local initiative
Advertising experts note that brands need to take precautions to not seem insensitive or opportunistic in their communication
As part of the mandate, the agency will be involved in media planning, media activation & content innovation for all of Games24X7's gaming platforms.
Guest Column: Santosh Padhi, CCO & Co-Founder, Taproot Dentsu, says from finding creative ways to drive growth to mastering home chores, life and work go on in these extraordinary times
Network18 Editor-in-Chief Rahul Joshi reportedly assured that variable payout for FY20 and the promotions will happen as planned