Wavemaker's Kishan Kumar joins Asianet-Star TV Network
Kumar will be Executive Director - Channel Business, Asianet
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Can English GEC & movie channels survive the Covid & OTT impact?
As per industry watchers, there are still advertisers who want to put their money in the English genre audience and that with fewer players left it will be easy to tackle hurdles in the longer run
Wavemaker elevates Kishan Kumar MS, Premjeet Sodhi & Sandeep Pandey to leadership roles
The agency has also announced the return of Vishal Jacob as Chief Digital Officer after close to 2 years with GroupM as Principal Consultant
Lockdown pushing OTT platforms to advertise on TV?
According to a TAM AdEx report on advertising of OTT platforms on television, the ad volumes of the platforms grew 98 per cent in Jan-May 20 as compared to Jan-May 2019
Wavemaker bags media duties for grocery delivery platform Supr Daily
As part of the media mandate, Wavemaker will handle all offline media duties for Supr Daily