luxury-brands

Quiet luxury over opulent display: How niche brands are making inroads in India?

Luxury brands marketing?blur=25

Luxury brands have been relying on digital channels and are following the ‘less-is-more’ philosophy to reach their target groups, share industry players

Kanchan Srivastava Feb 19, 2024 8:31 AM

How Smytten is riding on the untapped targeted sampling ad market in India

Swagat Sarangi?blur=25

According to Swagat Sarangi, Smytten’s Co-Founder, the targeted sampling ad market in India is a $12-13 billion market

Misbaah Mansuri Jan 23, 2020 9:14 AM