marketing-playbook

Publicis Commerce India unveils first edition of Digital Growth Marketing Playbook

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The playbook – in conjunction with Amazon Ads – outlines how advertisers can adopt a growth marketing approach

NATIVE CONTENT Feb 14, 2024 7:33 AM

MMA, GroupM & Amazon Advertising launch playbook for brands on festive media strategies

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The playbook covers expected consumer sentiment, role of digital channels & strategies for marketers for upcoming Diwali season

exchange4media Staff Sep 15, 2021 8:24 AM

The Condom Marketing Playbook – What’s the next chapter?

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Vishal Vyas, Member Condom Alliance & Assistant VP Marketing TTK Healthcare, said that commercial players' attempt to change the narrative from protection to pleasure resonates with Indian youth

Vishal Vyas Aug 21, 2021 8:26 AM