How Digital is playing the perfect protagonist for brand communication during the lockdown Experts weigh in on the digital approach during the time of COVID-19, and believe that management of social media channels is of utmost priority during the lockdown Nafisa Shaheen Apr 13, 2020 9:19 AM
Dettol’s #HandWashChallenge on TikTok garners over 123K participation videos in 1 week Bollywood celebrities such as Kartik Aaryan and Urvashi Rautela also joined the challenge e4m Desk Mar 23, 2020 7:35 PM