pmar-2024

Is a start-up spring in the offing after an ad spending winter?

Startup funding ad spends?blur=25

Experts say while the percentage of start-up spends may not be higher or similar compared to earlier times, it still will be a significant amount that will add to the AdEx growth in 2024

Sonam Saini Feb 22, 2024 8:54 AM

Brands will now become more important & it is good news for advertising: Shantanu Khosla

PMAR 2024 Shantanu Khosla Crompton Greaves?blur=25

At the unveiling of PMAR 2024, Shantanu Khosla, Executive Vice Chairman, Crompton Greaves Electrical Ltd., spoke on where marketing was headed, advancement in tech, the challenges & much more

Anjana Naskar Feb 16, 2024 9:06 AM