Radio to maintain 12% growth in 2024, thanks to elections
In 2023, Radio’s AdEx grew by 12%, maintained its market share of 2.3%, and, rang up ad spends of Rs. 2,272 crore
radio-ads
Print, TV see highest number of new brands in Jan-March 2021: TAM
According to the latest AdEx data, 1350 new brands advertised on print and 600 on TV
Radio Mango supports business partners with new initiative
The radio channel will enable partners to focus on brand building and business revival without having to worry about their immediate advertisement budget
Radio City offers 50% fee waiver for Coronavirus ads
The move will not only enable Radio City to become a reliable platform for COVID-19 information but also help its clients cut down on ad expenditure