sapna-arora

dentsu's Sapna Arora steps down

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Sapna Arora was Chief of Client & Solutions at dentsu

Sonam Saini May 6, 2024 2:38 PM

Sapna Arora named Chief Client Officer of Dentsu India

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She will report to Rob Gilby, CEO of APAC

exchange4media Staff Jan 6, 2023 11:13 AM

'54% of sellers look for value and convenience when choosing a platform'

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Sapna Arora, CMO, PRO and Regional Brand Head, OLX India, spoke about OLX’s recent TVC campaign ‘Price nahin, surprise milega’ that focuses on the proposition of ‘best price’

exchange4media Staff Dec 15, 2021 5:08 PM

Standing for great journalism: 20 years of Aaj Tak 'Sabse Tez'

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Here’s what marketers and agency heads have to say about Aaj Tak’s new campaign

Ruhail Amin Mar 4, 2021 8:27 AM

How the IPL broadcast breathed new life into India’s pandemic-struck economy

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With brands cashing in on the record-breaking TV viewership during last year’s IPL, the tournament’s broadcast proved to be a turning point for the Indian M&E sector post the COVID setback

Christina Moniz Feb 11, 2021 9:12 AM

Vodafone-Idea: How a court verdict boosted marketing spends

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With the AGR reprieve in hand, the brand is all set to make the most of IPL’s reach that marketers say will help reposition itself    

Ruhail Amin Sep 24, 2020 8:45 AM

Nuances of brand communication during a crisis: Sapna Arora, OLX

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Guest Column: Sapna Arora, CMO of OLX India, says brands should weigh every piece of communication they undertake & evaluate its necessity during times of crisis

Sapna Arora Apr 28, 2020 8:46 AM

DAN e4m Conference: ‘Creativity & performance marketing need to go hand in hand’

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The DAN e4m Digital Advertising Conference saw industry experts share insights during the Mad Men versus Math Men panel discussion

exchange4media Staff Jan 24, 2020 6:14 PM