R Ashwin & Vikrant Massey share holiday stories with Thomas Cook India
The new campaign is being launched with a 4-part India holidays digital campaign
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Thomas Cook’s OOH campaign uses 3D anamorphic creative to show Europe’s scenic beauty
The campaign was conceptualised and executed by Outdoor Advertising Professionals
Thomas Cook unveils quirky new digital-led campaign
Directly mainly at Gen Zs, the campaign will be promoted on digital & social platforms, primarily YouTube, Facebook & Instagram
'Commerce media gives us a perspective on how we shape our business'
At the e4m-Xaxis Programmatic Summit 2023, a panel of experts discussed the many possibilities of commerce media