Former Prasar Bharati CEO Jawhar Sircar files nomination papers for the Rajya Sabha
The retired bureaucrat is known for his outspoken views.
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While TMC led digital, BJP championed traditional media with max ad inserts: TAM
BJP's inclination towards print, radio and TV in 2021 polls is in stark contrast to its 2016 stance where it led in digital ad insertions for the state elections
Bengal elections: I-PAC’s Facebook ad spend highest this year
As per Facebook Ad Library Report, Banglar Gorbo Mamata page, run by I-PAC, spent upwards of Rs 3.2 crore on ads about social issues, elections and politics on their FB page in the last 3 months
In Bengal’s digital politics, Mamata’s TMC takes the lead with highest spends on Facebook
In a month’s time, the 'Banglar Gorbo Mamata' page has spent over Rs 80 lakh on 90 Facebook ads, turning out to be the highest spender in the period between February 6 and March 7, 2021
Bengal Polls: Prashant Kishor takes hyperlocal way for Mamata Banerjee's digital campaign
The ‘Save yourself from BJP’ campaign has witnessed maximum participation with 14,35,963 people marking themselves 'safe'
WB Polls: Digital campaigning budgets shoot up as social media becomes the battleground
Political parties are heavily relying on social media campaigns and using video conference tools to reach out to larger audiences
A curious case of dubious news portals cropping up in Bengal
Ahead of the elections, as many as 30 dubious news portals have been operating from the state with unknown ownership and credibility issues
Parties push digital campaign budgets for Bengal polls
Industry observers say political parties are pushing their digital campaigning budget by at least 30-40% just for Bengal
Godrej Protekt pledges 1 million free handwashes, slashes hand sanitiser price by 66%
The brand has partnered with the Brihanmumbai Municipal Corporation & Thane Municipal Corporation under #ProtektIndiaMovement to distribute packets of its powder-to-liquid handwash in Maharashtra