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Music streaming up 3,923 mins, OTT growth hits 16.7%: Tonic Worldwide GIPSI report

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The report notes that with notifications welcomed and intrusions tolerated by customers on apps, festive season is the best time to collect first party data

e4m Staff Sep 5, 2024 5:27 PM

643% increase in ‘how to wash hands’ searches in India: Tonic Worldwide

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Tonic Worldwide’s research division ‘GIPSI’ decodes the new Indian consumer during the lockdown in new study

exchange4media Staff Apr 21, 2020 5:24 PM