Brands daring to 'go there' should be wary of consequences and fully commit to the idea; some decorum won't hurt either, say experts

Sandhya Raghavan Apr 24, 2024 8:37 AM

The film is conceptualized and executed by its creative partner Publicis India

exchange4media Staff Sep 25, 2021 8:52 AM

Publicis India will also roll out an ad campaign that will tap traditional avenues including print, outdoor and digital

exchange4media Staff Feb 19, 2020 1:18 PM