virtual-influencers

Virtual Influencers: Advertisers’ dream or creators’ nightmare?

virtual influencers?blur=25

Experts say there’s plenty of space to grow and they see VIs and real influencers coexisting and complementing each other in the future

Shantanu David Apr 24, 2024 8:24 AM

Virtual influencers - a growing trend in 2024

Rubeena Singh?blur=25

Guest Column: Rubeena Singh - Country Manager India & MENA, AnyMind Group writes that virtual influencers, armed with creative freedom and storytelling potential, can offer new opportunities to brands

Rubeena Singh Feb 12, 2024 11:12 AM