As brands rethink how they connect with audiences in the digital age, AI-generated virtual personalities are moving beyond experiments to become the faces of modern campaigns

Aryendra Khan Jan 8, 2026 12:38 PM

Experts say there’s plenty of space to grow and they see VIs and real influencers coexisting and complementing each other in the future

Shantanu David Apr 24, 2024 8:24 AM

Guest Column: Rubeena Singh - Country Manager India & MENA, AnyMind Group writes that virtual influencers, armed with creative freedom and storytelling potential, can offer new opportunities to brands

Rubeena Singh Feb 12, 2024 11:12 AM