wipro-consumer-care

Santoor: The soap that didn’t wash away its identity

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Santoor, according to parent company Wipro Consumer Care, has emerged as India’s largest soap brand, clocking an estimated revenue of Rs 2,850 crore in 2025

e4m Staff Jan 5, 2026 11:29 AM

Re-aligning marketing strategies for a brand-new world

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Guest Column: S Prasanna Rai, VP, Marketing, Wipro Consumer Care & Lighting, said that 2021 is about re-invention, so it's imperative for brands to remain agile & cater to ever-evolving consumer needs

S Prasanna Rai Apr 13, 2021 8:20 AM

e4m Martech Fridays: Panel to discuss metrics of measurement for digital transformation

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The session to be held today at 2.30 pm will see names like Ankit Oberoi, Abhishek Joshi, Santosh Iyer, Prasanna Rai, Bhagyashree S Navare, and Shradha Agarwal in attendance

exchange4media Staff Sep 25, 2020 8:19 AM