Dimpy Yadav joins Mindshare as Head of Digital Strategy
Dimpy Yadav was earlier General Manager at Xaxis India
xaxis-india
A new level of consumer engagement: Conversational ads
Guest Column: Rita Sahajpaul, National Head- Product & Marketing Science, Xaxis India, shares that conversational media offers a personalised experience, deepening customer's relationships with brands
How programmatic has a big role to play in addressing digital ad transparency challenges
Guest Column: Dimpy Yadav, Head of Client Engagement, Xaxis India, writes growth in content consumption in social media, video streaming platforms, & mobile apps has drawn attention to digital media
Digital audio consumption outpaces ad spends: Xaxis India Audio Playbook
The Playbook finds that India devotes an average of 19.1 hours per week to listen to music
NEONS OOH Conference: Digital OOH is the future of the industry: Bharat Khatri, Xaxis
Bharat Khatri, Country Head, Xaxis India, spoke on 'Performance-driven outdoor buying and selling: How it works'
Programmatic buying makes DOOH more precise, powerful & cost-efficient: Bharat Khatri
At the 10th edition of the NEONS OOH Conference, Bharat Khatri, Country Head, Xaxis India, will be sharing insights on Performance-Driven Outdoor Buying & Selling: How it Works