As per industry reports, brands adopting short ads have clocked up to 20% higher returns on ad spend compared to longer formats
e4m Staff Dec 4, 2024 1:47 PM
Chirantan Banik Promoted to Vice President at Zepto 5 minutes ago
Former CFO Claims Gameskraft Founders Knew of ₹250 Crore Fund Diversions 9 minutes ago
India's Ad Calendar Faces Major Shift with Potential IPL Rescheduling 6 hours ago
AI-Driven Discovery: The Rise of Trusted Voices in B2B Marketing 6 hours ago
Sachin Naik Joins Finolex Cables as New CFO 6 hours ago
SEE MORE
Broadcasters brace for inventory shock after Delhi HC upholds TRAI's ad limit 31-May-2026
TDSAT Orders IBDF to Respond in WAVES OTT Dispute by July 14 31-May-2026
NCLAT nod for Jagran Prakashan’s EGM seeking removal of 7 Independent Directors 31-May-2026
Industry leaders to decode the next phase of CTV at e4m Connected TV Conference 31-May-2026
Asian Paints appoints Sudhir Sitapati as Independent Director for five-year term 31-May-2026